Where Data Visualization in Pharma Often Misses the Mark Dashboards are everywhere, but let’s be honest, in pharma, having more data on screen doesn’t always make things clearer. Sometimes, it does the opposite. Data visualization in pharma should go beyond reporting KPIs. When it’s done right, it helps teams spot patterns, see friction points, and react faster. Think of things like provider engagement shifts or market access delays, they only stand out when visuals are built with purpose. We’ve worked with teams using tools that looked clean and modern but didn’t answer a single useful question. At KMK, we start with what your team actually needs to decide, then we build around that, not the other way around. Interested in visuals that support real decision-making? Email:
[email protected] Learn more: www.kmkconsultinginc.com
