ducation Excellence M agazine
The 10
Equity-Centered Leadership Moving from Intent to Impact
Most Inspiring
Education Leaders
to Follow in 2025
Leading for Wellbeing The New Mandate for School Leaders
Mikhail Brodsky President, Lincoln University
Mikhail Brodsky The Mathematician Rewriting the Rules of Belonging
Learning is not a race to the
finish, but a walk toward
understanding.
ducation Excellence M agazine
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Spotlighting the Education Vanguards
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ducation is no longer just about the transfer of knowledge; it is about transformation. Classrooms are shifting from chalkboards to chatbots, textbooks to tactile experiences, and rigid syllabi to adaptive, personalized learning journeys. The need for reimagination is no longer a polite invitation — it's an undeniable summons. Students today aren't preparing for a predictable future; they're preparing to lead one that hasn't been written yet. For education to remain relevant, it must not simply react — it must reimagine. This edition, The 10 Most Inspiring Education Leaders to Follow in 2025, introduces the individuals who aren't just responding to change, they are creating momentum. These leaders are rethinking structures, rebuilding trust, and placing human potential at the center of every strategy. They are visionaries, reformers, and quiet disruptors who believe that education can and must do more. The purpose of this edition is to spotlight those who are daring enough to challenge convention and compassionate enough to place learners at the heart of every decision. These are leaders who blend insight with action, and theory with impact. By sharing their journeys, we hope to ignite conversations, provoke new thinking, and highlight the transformative power of intentional leadership. As we look toward the classrooms, campuses, and communities of tomorrow, the shape of education will depend on the courage of its leaders today. The future belongs to those who can teach not just for today's exams, but for tomorrow's unknowns — with empathy, agility, and purpose. These ten leaders are not just part of the future of education — they are helping to define it.
Ryan. parker - Managing Editor
Table of Contents
Mikhail Brodsky
The Mathematician Rewriting the Rules of Belonging
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Cover
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Profiles
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Benedek Szilagyi Breaking the Mold of Traditional Education
James Lees
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Bringing Real Learning to Remote Places
Russell Cullingworth
Artilces
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Transforming Professional Development Through Innovative StoryStyle Audio Learning
Equity-Centered Leadership Moving from Intent to Impact Leading for Wellbeing The New Mandate for School Leaders
Mikhail Brodsky President, Lincoln University
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Mikhail Brodsky
The Mathematician Rewriting the Rules of Belonging
Cover
Story
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ome students arrive with a fire already lit. Others come searching for the spark. But many of them want the same thing: to be seen, not scanned. To be taught, not managed. To be challenged, not processed. They want lectures that lead to questions, not just answers. They want to sit in rooms where ideas are exchanged like currency, where the conversation flows both ways, and where who they are matters just as much as what they submit. More than credentials or credits, they are hunting for something harder to name, a place where learning still feels human. But that search often runs into cold, bureaucratic walls. At many universities, students are shuffled through programs like boxes on a conveyor belt, their curiosity dulled by overcrowded classrooms, auto-graded assignments, and faculty too stretched to remember a name past week two. International students are met with paperwork before people, tuition before trust. That's why Lincoln University feels like an outlier. It doesn't shout, it doesn't trend, but under the quiet leadership of Mikhail Brodsky, it has become a place where students feel visible again. A Scholar's Leap into Leadership Mikhail, President of Lincoln University, began his career deeply rooted in mathematics and statistics, with a strong focus on research.
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The 10 Most Inspiring Education Leaders to Follow in 2025 His academic success eventually led him to UC Berkeley, a significant milestone that marked his transition from the Soviet Union over three decades ago. However, after years dedicated to research, Mikhail experienced a turning point—what he describes as a possible midlife crisis—that sparked a desire for change. While he remained committed to academia, he sought a new challenge that would allow him to contribute in a different capacity. Taking on a leadership role at a small private university became the ideal path, offering a fresh sense of purpose while staying true to his academic background. During his time at UC Berkeley, Mikhail immersed himself in research—a discipline that continues to shape his leadership style and perspective on higher education. He sees university
administration as a creative pursuit that, much like research, demands discernment between what truly matters and what simply accompanies the process. As education continues to evolve, Mikhail remains focused on absorbing new information and refining approaches to ensure the university stays competitive. He credits his background in mathematics for honing the critical thinking and structured problemsolving skills that support his work today. The President Who Keeps His Door and Mind Open Mikhail describes himself as perhaps the most accessible university president a student could meet. At Lincoln University, his door is open to everyone—students, faculty, and staff—no appointment necessary. From advising students to responding to whatever challenges arise
We celebrate diversity not as a strategy, but as a strength. It's this shared value that makes Lincoln University a place where students feel heard, valued, and empowered.
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throughout the day, he embraces a hands-on, responsive approach. What he finds most fulfilling is his engagement with graduate students, particularly when guiding them in choosing their thesis topics, where his passion for academic growth and mentorship comes alive. Honoring a Legacy of Thoughtful Education Reflecting on Lincoln University's mission, Mikhail emphasizes its commitment to being an affordable, independent, nonprofit institution focused on cultivating critical thinking and decision-making skills. The school's legacy, established in 1919, continues to resonate through its selective academic programs icluding the doctoral level one that prioritize intellectual development over mere credentialing. Nurturing a Global Campus Lincoln University's international character, according to Mikhail, is a natural extension of its location in the diverse and globally connected San Francisco Bay Area. From its early years, the university attracted students from abroad, particularly from Asia. By the time Mikhail joined, this global presence was already well-established. As someone with international roots himself, he sees this multiculturalism not as a strategy to change, but as a strength to be preserved and celebrated. A Culture of Respect at the Core
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Mikhail emphasizes that inclusion at Lincoln University begins with a single word: respect. When addressing new students during welcome sessions, he highlights that respecting others, regardless of culture, background, or role—is a foundational value at the university. This includes honoring the cultural richness of the international student body, showing regard for instructors and peers, and embracing the spirit of California's local culture. In his view, this shared ethos of respect fosters a welcoming, empowered, and united campus community. Teaching Business with the Numbers With a deep background in mathematics and statistics, Mikhail brings a strong analytical lens to business education at Lincoln. He often quotes Lord Kelvin's insight, “If you can't define it, you can't measure it; if you can't measure it, you can't improve it,” as a guiding principle. Under his influence, Lincoln ensures that students don't just study business theory—they learn to define key variables, measure outcomes, and apply datadriven approaches that reflect today's competitive and metrics-focused marketplace. The Art of Measuring What Matters For Mikhail, the university's emphasis on “quantitative business” is more than a tagline—it's a mindset. He explains that success in business often depends on the
ability to identify the right measures for improvement. Yet, finding those measures isn't always straightforward. It requires experimentation, data collection, and a process of refining metrics through realworld learning. At Lincoln, students are encouraged to think critically about how they measure performance, outcomes, and value—a process that reflects the school's commitment to rigorous, practical, and forward-looking education. Adapting to the Digital Shift Mikhail was once a strong advocate for face-to-face teaching, valuing the energy and connection it brings to the classroom. However, when the pandemic disrupted traditional education models, he acknowledged the need for adaptation. Lincoln University swiftly transitioned to online instruction, and despite his initial reservations, Mikhail recognized its necessity. The university continues to offer online learning options, reflecting a broader shift in higher education and an openness to evolving modes of engagement. Revitalizing Campus Life Historically, Lincoln University primarily served international graduate students. The combined effects of the pandemic and shifts in U.S. immigration policy significantly impacted enrollment, prompting a strategic pivot. Mikhail led the institution in expanding its outreach to domestic students, particularly undergraduates. This shift brought a new energy to campus life, further enhanced by a growing focus on athletic programs. Sports now play an impotant role in enriching
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student experience and attracting a broader demographic to the university. However sports are not the goal but just a benewfit of study at Lincoln University. Strengthening Global Roots In response to ongoing international challenges—such as visa limitations and economic pressures—Mikhail is steering Lincoln University toward innovative global strategies. He emphasizes the importance of scaling up the university's online programs and forming international academic partnerships. These collaborations would allow Lincoln to deliver instruction that complements curricula abroad, effectively extending its global presence while adapting to the changing needs of students and partner institutions. A Place Where You're Seen When asked what sets Lincoln University apart, Mikhail describes it as a small institution with a close-knit, family-like atmosphere. Every student is known by name, respected, and supported throughout their journey. The experienced faculty embrace the opportunity to work in smaller classes, offering personalized attention and mentorship. For students who value active participation, visibility, and hands-on engagement, Lincoln offers a learning environment where they can truly thrive. As Mikhail often says, “Practice is the criterion of truth”—a belief reflected in the university's growing network of successful alumni, many of whom are showcased on its LinkedIn page.
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Benedek Szilagyi Breaking the Mold of Traditional Education
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or centuries, education has worn the same uniform: rows of desks, chalk on boards, and the assumption that learning happens only when someone teaches. Even as the world digitized, education lagged in adapting tools, but not in mindset. Students still cram for tests, forget what they learn, and rarely discover how their own minds actually work. But something's shifting. The old script of standardized content, one-size-fits-all pacing, and theory before experience is beginning to fray. Learners crave relevance, autonomy, and systems that recognize their individuality. Educators are asking new questions. What if knowledge could shape itself around the learner? What if memorization wasn't the enemy, but a misunderstood superpower? What if AI didn't just support teachers, but evolved into thinking partners for students? Amid these questions, Benedek Szilagyi is not just offering answers—he's building the future around them.
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As the Co-founder of Voovo, he and the Voovo team is turning theory on its head and designing a learning experience that adapts, responds, and resonates.
COVID hit, Benedek left traditional schooling behind to finish high school privately, diving deep into subjects like finance, philosophy, and the theory of relativity on his own.
A Childhood of Curiosity
What keeps him passionate is the idea that real learning happens when it aligns with curiosity. "School wasn't the only way to learn," he realized. "Maybe not even the best." That belief forms Voovo's mission: to make learning personalized, empowering, and fun.
For Benedek, education was never confined to a classroom. Growing up in a small Hungarian town surrounded by forests and lakes, he discovered the world through exploration—building furniture from wood, constructing a staircase at 14, painting, fixing bikes, and learning extreme sports like mountain biking, surfing and sailing. These weren't school assignments; they were life lessons. Language soon became another adventure. He taught himself English fluently within a year, then moved on to German, and later Mandarin while studying International Business at Corvinus University and Singapore Management University. In the first year of university, he was already translating for companies. When
Bold Reimagination of Education One of Benedek's toughest decisions was walking away from a stable job at Morgan Stanley to pursue Voovo full-
Benedek Szilagyi Co-Founder & COO, Voovo, Forbes 30 under 30 Hungary
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The 10 Most Inspiring Education Leaders to Follow in 2025
time. While he initially balanced both, he eventually saw that clinging to safety meant sacrificing the odds of building something meaningful. So he chose the uncertain—but—purposeful path. Another major challenge came when Voovo had to pivot. Originally a B2C flashcard app with over 100,000 downloads and 20,000 monthly active users, it struggled with monetization and differentiation. After pitching to over 100 investors and facing a wave of rejections, Benedek kept going. Persistence paid off when Voovo was accepted into Techstars, a turning point in their journey. During the program the team rebuilt the App into Voovo Classroom, a B2B platform for universities, complete with licenses, analytics, and research-backed learning models.
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His key takeaway? "Rejection isn't personal. A 'no' doesn't mean you suck—it just means you asked the wrong question or it wasn't the right time." Vision for the AI-Empowered Student To Benedek, the future of education is personal, adaptive, and powered by AI. He envisions a world where software understands how each student thinks—adapting explanations to their mental models, identifying knowledge gaps, and tailoring paths accordingly.
At Voovo, this vision is already in motion. They personalize learning based on what students know and don't know, but the bigger hurdle is engagement. That's where behavioral science meets design. By gamifying study habits, integrating rewards, and syncing with grading systems, Benedek and his team make smart learning methods irresistible. What excites him most isn't just AI chatbots—it's agents. Tools that don't just answer questions, but act, search, and think on behalf of learners. It's the wave of B2A (Business-to-Agent),
where intelligent tools guide, assess, and adapt in real time. In that future, every learner will follow a unique, optimized path, and passive learning will become a thing of the past. Rethinking How We Learn "One of the biggest misconceptions about education is the belief that theory should come first", says Benedek. "It doesn't work that way Without real-life experience, the brain has nothing to attach the theory to—no mental weight to hold the concept in place. That's why cramming often leads to forgetting."
Fairness in education isn't about treating everyone the same—it's about designing systems that flex around who people actually are.
Chris Gyurka
Co-Founder, Voovo, Forbes 30 under 30 Hungary
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Benedek Herman Co-Founder, Voovo, Forbes 30 under 30 Hungary
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He also believes that memorization has been unfairly criticized. It's not the act of memorizing that's flawed, but how it's done. When tied to understanding and reinforced with spaced repetition, memory becomes a powerful thinking tool. "No search engine can replace that," Benedek explains. "You can only think with what's already in your memory." Another systemic flaw he highlights is the one-size-fits-all approach in higher education. Most universities still teach as if every student processes information the same way. What's worse, they rarely uncover their students' motivations, because most students haven't discovered their own yet.
For Benedek, that's where change begins: helping students find their why, and then showing them how to learn, not just what to memorize. Mastering the Self When asked about the most vital skills for the future workforce, Benedek doesn't hesitate: ownership. "You need to take full ownership of your strengths, your weaknesses, what you can control, and what you can't." He breaks this down into four zones: • • • •
reset. Growth isn't always about intensity—it's also about balance. For Benedek, that means breathwork in the mornings, quiet learning in the evenings, and time in nature on the weekends. "Watch a sunset. Hike. Meditate. That's part of growth too." But perhaps the most powerful skill, he believes, is reframing failure. To Benedek, failure is not a setback—it's a forge for confidence and character. "You don't become confident by winning," he says. "You become confident by surviving." Personalization as a Pathway to Inclusion
Good at + controllable Bad at + controllable Good at + uncontrollable Bad at + uncontrollable
Only the first two deserve your energy, Benedek says. The rest are distractions. Equally important is the ability to
For Benedek, fostering inclusivity and diversity in education isn't about treating every student the same—it's about recognizing their differences and meeting them where they are. He believes the key lies in personalization. "Every student has a different baseline," he explains. "Some arrive with strong foundational skills, others need more time or support. But if we personalize the journey—adapting to their pace and knowledge gaps—success becomes possible for all.” That's exactly what Voovo is designed to do. The platform customizes the learning experience to fit each student's memory, timing, and curriculum. It doesn't expect uniformity; it respects individuality. For the Voovo team, that's true fairness in education—not equality, but equity through customization. The End of Gatekeeping In today's complex, hyperconnected world, Benedek sees a major shift in the role of educators. They're no longer the gatekeepers of knowledge—they're facilitators of growth. With endless
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content available online, students need context, not just information. They need mentors, not just lecturers. "Each learner has their own path, and that's a good thing," says Benedek. Educators should guide students to discover how they learn best, not enforce a singular method. With platforms like Voovo handling personalized content delivery, teachers can focus on building deeper connections, offering mentorship, and supporting personal development. In Benedek's vision, the educator becomes an ally, not an authority figure—an enabler of lifelong curiosity. Benedek's Manifesto for Makers Perfection, in his view, is overrated. What matters more is curiosity. "Try, fail, learn. You can read every book, but it only matters if you've built something too." His advice? Go all in
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on what truly matters to you. Learn broadly, but specialize deeply. Find your niche, master it, and let your passion guide the way. Benedek believes that true impact doesn't come from chasing trends—it comes from caring deeply, taking bold steps, and building something meaningful that others can learn from. The Impact of Voovo Classroom When asked to name a project that's made a tangible difference in education, Benedek points to the pivotal moment when Voovo transitioned from a flashcard app to Voovo Classroom. Their first pilot was with Semmelweis University, involving 200 students. The results were striking: over 90% used Voovo daily, and an equal percentage reported that it helped them perform better on exams. Even more impactful was the
behavioral shift—more than half the students began using spaced repetition as a regular habit, even beyond the app. Fast forward a year, and Voovo Classroom has grown to support 10,000+ licensed students across multiple universities. But for Benedek, it's not the scale that excites him most—it's the identity shift. "We helped students build a new learning identity," he explains. The team didn't just deliver a tool—they influenced long-term habits that students carried into other subjects and areas of life. Crafting a Life of Purposeful Learning Personal and professional growth is deeply intentional for Benedek. His day begins with 30 minutes of breathwork and meditation, without screens—just pure focus. Evenings are reserved for self-guided study, often
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diving into topics like Mandarin, finance, philosophy, or AI. On weekends, he disconnects in nature—hiking or sailing—to gain clarity and perspective. Benedek structures his development through 6-month action plans and 2year vision goals, giving himself both tactical direction and strategic perspective. He calls this "interval thinking"—the practice of zooming in and out on life like chapters in a book. He also leans heavily on mentorship, learning from those who challenge his perspective and push him beyond his own experience. Building a Culture of Lasting Learning Benedek's definition of success in education breaks from tradition. It's not about grades, degrees, or even content mastery. For him, success is habit change. "When students stop cramming and start reviewing consistently—that's success," he says. "When active recall becomes normal, not forced, that's real."
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Voovo isn't just a tool—it's a feedback system for deeper learning. The platform tracks memory curves, helping educators and students see not just what was learned, but what stuck. Beyond progress, Voovo focuses on retention and behavior shift—on building sustainable learning habits. To Benedek, two core levers drive true learning transformation: incentive and behavior. Change the mindset, then reinforce the habit. "If we can shift both," he says, "we've won." Redesigning the Future of Learning As Benedek looks toward 2025 and beyond, his vision for education is bold, human-centered, and deeply transformative. He envisions a world where spaced repetition and long-term learning aren't fringe techniques—they're cultural norms. Just as cramming became a generational habit, he believes active learning can become the new default.
In his ideal future, education is no longer confined to rigid systems or single sources of truth. It's open, decentralized, and brain-aligned. Learners will be empowered to absorb knowledge through whichever medium suits them—AI tutors, peer collaboration, books, videos—because education isn't one-size-fits-all. "Education is a spectrum," Benedek says. "It's colorful." Through Voovo, Benedek and his team are working to make that future a reality. By integrating research-backed learning science and personalized pathways into institutional systems, they're helping students form habits that last beyond exams. The goal isn't just academic improvement—it's a cultural redefinition of what learning can be. "Smart learning shouldn't be a privilege," he emphasizes. "It should be the default." And for Benedek, that shift starts one student at a time.
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Equity-Centered Leadership
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Moving from
Intent to Impact
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quity has become a cornerstone of modern educational discourse, yet many institutions still struggle to translate good intentions into meaningful change. Statements about inclusion and fairness are common, but without deliberate action, they remain symbolic. Equitycentered leadership is about bridging that gap—ensuring that every student, regardless of background, has genuine opportunities to thrive.
Turning Intentions into a Framework
From Awareness to Action
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Understanding inequity is only the starting point. True leadership goes further, tackling the systems, policies, and practices that sustain disparities. This means looking beyond surfacelevel indicators and exploring the root causes of issues such as achievement gaps, unequal discipline, and limited access to enrichment programs.
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Equity-centered leadership is not a one-off initiative or a checklist. It must be embedded in a school's culture and strategic priorities. Leaders should establish a concrete framework that guides their efforts, including: •
Equity audits to assess where disparities exist across academics, discipline, staffing, and resources. Inclusive decision-making that amplifies the voices of students, families, and educators, especially those from marginalized communities.
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Ongoing professional development focused on antiracist practices, trauma-informed approaches, and culturally relevant pedagogy. Curriculum review and reform to ensure diverse perspectives and content that reflect the students' lived experiences. Equitable hiring and retention efforts to diversify leadership and teaching staff.
When these strategies are consistently applied, equity moves from a conversation to a commitment—and, eventually, to a set of measurable outcomes.
Equity-centered leaders view data as more than performance metrics—they see it as a tool for uncovering patterns of exclusion. They ask critical questions: Who is benefitting from our current systems? Who is being left behind? How can we remove the barriers we've inherited or, in some cases, unknowingly maintained? The Power of Self-Awareness Leading with equity begins with personal reflection. Educators and administrators must examine their own biases, privileges, and assumptions. Self-awareness builds the foundation for culturally responsive leadership, allowing decision-makers to acknowledge the influence of their identities and experiences on their professional choices. This inner work is not optional—it's essential. When leaders model vulnerability, they set the tone for a culture of openness and learning. This paves the way for staff and students to engage in honest conversations about race, identity, ability, and access.
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Policy as a Vehicle for Equity Every policy reflects a set of values. Equity-centered leaders examine existing policies through a justicefocused lens. Are grading systems penalizing students living in poverty? Are discipline practices disproportionately affecting certain groups? Are gifted programs equitably identifying talent across racial and socioeconomic lines? Rather than avoid controversy, these leaders embrace the challenge of policy reform. They advocate for inclusive policies and build accountability systems that go beyond test scores to reflect student well-being, engagement, and opportunity.
Community Collaboration and Shared Power Equity cannot be imposed from the top—it must be built with the community. This means forming authentic partnerships with families and community members. It also means ensuring that students, especially those from underrepresented groups, have a voice in shaping their educational experiences. Schools that create space for equity advisory groups, student leadership councils, and parent-led initiatives are more likely to sustain meaningful progress. Shared leadership fosters trust and ensures that policies are not only well-intentioned but also grounded in lived realities. Redefining Success Traditional metrics such as standardized test scores and graduation rates offer only a partial view of student success. Equity-centered leaders broaden these definitions to include: • • • • •
Sense of belonging and safety Access to advanced and elective courses Culturally affirming classroom practices Diversity among staff and leadership Reduction in suspension and expulsion disparities
accused of being “too political” or “too progressive.” Yet the work cannot stop when discomfort begins. Sustainable equity leadership involves creating systems that endure beyond one leader's tenure. This includes investing in leadership pipelines, setting long-term goals, securing funding, and embedding equity in every aspect of school planning—from curriculum and instruction to family engagement and resource allocation. Conclusion Equity-centered leadership is not about grand gestures or headline-worthy initiatives. It's about doing the quiet, consistent work of transforming systems to serve every student—especially those who have been historically overlooked. Leaders must commit to more than just statements. They must build structures that support all learners, cultivate a culture of reflection and growth, and collaborate with communities to reimagine what education can be. The transition from intent to impact does not happen overnight, but with clarity, commitment, and courage, it becomes a reality. The call for equity in education is clear. The question now is not whether we believe in it—but whether we're ready to lead for it.
By changing what is measured, leaders also change what is valued. They demonstrate that the goal of education is not only academic achievement, but also inclusion, dignity, and growth for all learners. The Challenge of Sustainability Equity work is demanding. It requires courage, patience, and resilience. Leaders may face pushback from colleagues, community members, or political stakeholders. They may be
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James A
Bringing Real Learning to Remote Places
mind is not a luxury. It's a birthright. The ability to read a sentence, question an idea, or solve for x shouldn't hinge on where a child is born or how much their parents earn. Education is the first tool we hand someone to carve out their place in the world. It's what teaches us to think critically, to dream responsibly, and to navigate both opportunity and adversity. When someone receives a quality education, it doesn't just change their path—it expands their sense of what's possible. Denying that access is not just unfair—it's a quiet act of theft, stealing futures before they've even begun. And yet, possibility remains unevenly distributed. Across hills, cities, and borders, the quality of education rises and falls like a patchy radio signal—loud and clear in some places, barely audible in others. A talented child in a rural school might hunger to learn but lack books, teachers, or a stable connection. A driven student in a township may have the spark, but no system to fan it into flame. The tools of progress—technology, expert instruction, tailored support—too often follow power and privilege, leaving those on the margins to make do with less. The problem isn't capacity. It's reach. This gap became personal for James Lees while teaching mathematics alongside his family. There was no single lightning-bolt moment—just a slow, steady recognition that brilliance exists everywhere, but opportunity
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doesn't. The contrast hit hardest one day atop Botha's Hill, standing between two schools: one brimming with resources, the other with potential. From that vantage point, a question formed—what if the best teaching didn't stay locked in a room, but could stretch its arms across postcodes, provinces, and possibilities? That question became a mission. And That mission became Advantage Learning Technologies Learning Beyond the Classroom Walls On that hill sits Kearsney College, one of South Africa's most prestigious private schools, boasting exceptional educators and facilities. Just ten minutes down the road, however, is Kwantebeni Comprehensive Secondary School—a no-fee public school in the Inanda Valley, where opportunity and access are far more limited. At Kearsney, a top-tier science teacher might instruct four classes of 30 learners a year, impacting just 120 students annually. In contrast, thousands of capable learners at schools like Kwantebeni go without access to expert instruction or highquality learning materials. This stark imbalance left a lasting impression on James. It was then that a powerful idea took root: to collaborate with top educators to capture their expertise, amplify their reach, and deliver world-class learning experiences to students far beyond the walls of traditional classrooms. With
digital platforms and strategic partnerships, this vision became not only achievable—but essential. In 2012, Advantage Learning Technologies launched its first pilot AP Maths class at Maris Stella. From that foundation, the company began to grow—driven by a steadfast purpose: to unlock potential through technology, equity, and educational excellence. Tech that Teaches, Data that Understands James attributes Advantage Learning Technologies' ability to stay ahead of the curve to its relentless focus on learners and unwavering commitment to its mission. For James and his team, education isn't simply about broadening access—it's about delivering meaningful outcomes. The driving question behind every decision is clear: Are we genuinely helping students learn better, deeper, and with more confidence? To ensure this, the company employs rigorous feedback loops that draw insights from students, parents, teachers, and partner schools. These are complemented by robust data analytics across the platform, enabling the team to identify pain points, refine pedagogical approaches, and enhance learner engagement. Every product is anchored in Advantage Learning's core instructional cycle: learn, practice, assess, diagnose, and adapt.
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Africa’s Most Influential EdTech Leaders Pioneering the Future of Learning
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A key differentiator for AdvantageLearn.com lies in its inhouse technology and content production capabilities. Unlike many competitors who rely on external vendors, the team builds and maintains its own learning environments and resources. This autonomy allows them to move quickly, tailor solutions to the South African context, and ensure consistently high standards—whether it's in video lessons, assessments, or learner support. While the company stays closely attuned to emerging trends such as adaptive learning and artificial intelligence, its approach to innovation remains deliberate and purposeful. James frames it with a simple but powerful question: “Will this help a Grade 10 learner in Limpopo understand quadratic functions better?” If the answer is yes, the idea is pursued. If not, it's set aside. At the heart of it all is impact. For James Lees, every feature, course, and enhancement is measured not by buzz or trendiness, but by how effectively it supports a learner's growth. It's this
grounded, impact-first philosophy that keeps AdvantageLearn.com both relevant and ahead. A Lesson in Belonging James shares that while Advantage Learn has seen countless stories of success, one in particular has stayed with him—a story that powerfully affirmed the platform's mission. The story came from a student in a rural area of the Eastern Cape, the first in her family to apply to university. As part of her application to a top institution, she was required to take the National Benchmark Tests (NBTs). She discovered Advantage Learn's NBT Preparation course through one of its NGO distribution partners. Without access to the academic support often available in well-resourced schools, she independently navigated the online course—watching video lessons, completing quizzes, and joining a live webinar where she asked questions and received real-time guidance. Later, she reached out to share her success: not only had she passed the NBTs, but she had scored in the top percentiles nationally and secured a spot in a competitive science program. What resonated most with James was her message: “You didn't just prepare me for the test—you made me feel like I belonged at university.” For James, this moment captured the heart of Advantage Learn's mission. Equipping learners with knowledge, belief, and access isn't just about academic performance—it's about unlocking their future and affirming their place in spaces they may have once thought unreachable. The Blueprint for Better Learning in STEM According to James, the Neo Series was created to address a critical and
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often overlooked gap in STEM education: the widespread lack of conceptual understanding in mathematics and science. Far too many learners, he explains, are being left behind—not because they lack ability, but because the current system doesn't give them the opportunity to truly understand the material. Traditional instruction frequently assumes comprehension rather than actively building it. As a result, students often memorize procedures without grasping the underlying concepts, leading to shaky foundations and low confidence. The Neo Series aims to change this narrative. It begins with conceptual clarity and progresses toward competence, offering learners a structured, engaging, and supportive environment where real understanding can take root. James highlights that Neo is also a solution to the uneven quality of teaching across South Africa. By collaborating with some of the country's most exceptional educators, Advantage Learn has captured best-inclass instruction and made it accessible to any student with a smartphone or access through a school partnership. This initiative extends the impact of great teaching far beyond the limitations of a single classroom. Importantly, Neo doesn't replace teachers—it empowers them. The series integrates seamlessly with educators' workflows, offering support tools, analytics, and guidance that enhance its use in blended learning environments. James believes that, over time, the Neo Series has the potential to transform STEM education in South Africa. Its goal isn't just to improve academic performance, but to cultivate a new generation of problem-solvers, innovators, and critical thinkers equipped to thrive in the modern world.
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The Human Side of Digital Transformation
done well, technology becomes an enabler—not the hero.
James believes that the biggest misconception companies have about digital growth is thinking it begins with software. In his experience leading Salt, he emphasizes that digital transformation doesn't start with tools—it starts with clarity.
As James puts it, true digital transformation is never about automating what you already do—it's about reimagining what's possible.
Organizations often approach Salt assuming they need a new system or app. However, James asserts that the real work begins by asking foundational questions: What exactly are you trying to change? Who does it impact? What does success truly look like? For James, digital growth is first and foremost a mindset—not just a toolset. It involves rethinking workflows, empowering teams, and designing with the end user in mind. When businesses leap straight into implementation without establishing this foundation, they often find themselves overwhelmed by complexity instead of being liberated by efficiency. At Salt, the process always begins with purpose and people. James and his team co-design solutions that reflect the day-to-day realities of the business, align with leadership's aspirations, and serve the end-user's needs. When that's
Rewriting the Rules of Real Strategy One of the most challenging and rewarding projects James and his team at Salt undertook was the development of Flowcode, a strategic operating system designed to help businesses align their vision with execution. Flowcode enables organizations to move from high-level strategy to operational action plans with clarity and coherence. The core challenge lay in translating a powerful strategic methodology—one that previously existed only in workshops and slide decks—into a digital platform that was intuitive, scalable, and widely usable across industries. It required the team to blend design simplicity with strategic depth, ensuring that users could move step by step through defining their vision, aligning teams, setting measurable outcomes, and conducting effective performance reviews.
We stay ahead by being relentlessly learner-focused and mission-driven.
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James highlighted that building Flowcode meant thinking like both a strategist and a product designer. It demanded precision in logic and elegance in user experience. What the project ultimately reinforced for James was a profound insight: the most valuable digital tools don't merely automate—they elevate thinking. Flowcode wasn't just a digitized strategy framework; it became a vehicle for making strategic clarity accessible, repeatable, and scalable. For James, that's the essence of digital transformation—empowering better thinking and more effective action. Building Human-centred Digital Design For James, the most difficult aspect of translating abstract business goals into effective digital solutions lies in narrowing the focus. Business objectives are often broad, ambitious, and full of aspiration—which is essential—but digital products require precision and clarity to truly succeed. James believes that bridging vision with execution starts by asking hard, grounding questions: What's the single most valuable thing we could build first? What real pain are we trying to relieve? Who will use this solution, and what do they need to succeed? Equally important is communication. One of James' key strengths is serving as a bridge between the language of leadership and the language of engineering. He translates bold ideas into tangible user stories, workflows, and interface designs. This work may not always be glamorous, but he sees it as the heart of impactful product development. He often describes his role as part translator, part architect. When done well, James says, the result is more than a functional product—it's something that moves people. It fits seamlessly into their world, addresses genuine challenges, and generates real
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momentum. For him, that's the true power of thoughtful, human-centred digital design. Balancing the Big Picture and the Daily Grind As CEO of both Advantage Learn and Salt, James understands that balancing long-term vision with daily execution is one of leadership's most demanding challenges. For him, the key lies in rhythm, prioritization, and trust. James makes it a point to regularly step back and reflect—through strategic offsites, journaling, or even quiet walks that allow him to reconnect with the broader vision. These moments of reflection ensure that the day-to-day activities remain aligned with the overarching direction of both organizations. Crucially, he credits the strength of his leadership teams for making this balance possible. At both Advantage Learn and Salt, James has built teams deeply aligned with their respective missions and empowered them to lead. Delegation, for him, isn't just a management tactic—it's a strategic move that allows him to focus more on the future than the immediate. He also emphasizes the importance of systems thinking. Both businesses operate with mature, adaptive models that enable smooth day-to-day operations while continuously learning and improving. This operational foundation creates the space James needs to focus on vision and strategy. Ultimately, James believes leadership isn't about doing everything—it's about consistently doing the right things. That's how he maintains momentum without losing sight of the long game. The Values System Behind Advantage Learn At Advantage Learning Technologies, James leads with a deep commitment
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to cultivating a values-driven culture—one that isn't just aspirational, but operational. The company's cultural foundation is built around seven core values, captured in the acronym HARMONY, reflecting the belief that when these principles work in harmony, everything else flows. Human & Helpful: The team leads with empathy and a commitment to making a positive impact. Adventurous & Ambitious: They're encouraged to take bold steps, embrace change, and pursue transformative ideas. Respectful & Responsible: Personal accountability and mutual respect are cornerstones of team dynamics. Masters of Detail: Excellence is found in the details, and the team takes pride in getting them right. Obsessed with Performance: High standards and data-driven progress shape the team's pursuit of impact. Net+: There's a shared mission to leave people, systems, and the planet better than they were found. Young at Heart: Curiosity, playfulness, and a learner's mindset are embraced at every level. For James, these values are not just words on a wall—they actively shape hiring decisions, daily interactions, and how the team navigates challenges. They are the lens through which trust is built and maintained. To ensure these values remain embedded in the organizational fabric, James has championed rituals and systems that reinforce them—from onboarding processes to retrospective practices to recognition frameworks. Culture, in his view, isn't accidental—it's something you design, nurture, and protect deliberately.
define the next decade: hyperpersonalisation, human-AI collaboration, and equitable access. According to James, hyperpersonalisation will revolutionize the way learning journeys are structured. With the growing power of data science and adaptive learning technologies, students will increasingly engage with content that is tailored to their unique pace, knowledge gaps, interests, and preferred formats. This individualized approach has the potential to dramatically improve both engagement and outcomes. James also sees human-AI collaboration as a key frontier. He is clear in his belief that AI will not replace educators—but rather empower them. From AI tutors that provide realtime feedback to copilots that assist with diagnostics and content delivery, these tools will allow teachers to focus on what they do best: building relationships, inspiring curiosity, and creating meaningful learning experiences. Most importantly, James emphasizes the need for equitable access. “None of this innovation matters,” he notes, “if it's only available to a few.” For digital learning to realize its full potential, it must be inclusive—designed with infrastructural challenges in mind and delivered through strategic partnerships that reach underserved communities. In his view, the future of education is not just about smarter tools—it's about building a system where every learner has the opportunity to thrive.
Envisioning a More Equitable Future of Learning When asked about the future of digital learning, James highlighted three transformative trends he believes will
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truly educated mind listens deeply, questions gently, and acts wisely.
Leading for Wellbeing
The New Mandate for
School Leaders
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or generations, school leadership has been defined by academic performance, operational efficiency, and policy compliance. While these aspects remain important, the events of recent years—from the global pandemic to growing concerns about youth mental health—have pushed wellbeing to the forefront of educational priorities. The message is clear: school leaders must now lead not just for achievement, but for the holistic wellbeing of students, staff, and their communities. This shift represents more than a temporary response to crisis. It is a paradigm change. Wellbeing is no longer a supplementary goal—it is a core mandate. School leaders are being called to build environments where emotional, mental, and social health are integral to the learning experience. Why Wellbeing Matters in Education The connection between wellbeing and learning is well-established. Students who feel safe, supported, and emotionally balanced are more likely to engage, achieve, and thrive. Likewise, teachers who feel valued and mentally well are better able to foster positive classroom climates and sustain high-quality instruction. Despite this, wellbeing has often been
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treated as secondary to academic outcomes. In many schools, it is still seen as the responsibility of a few counselors or special programs, rather than as a shared institutional priority. This fragmented approach is no longer sufficient. Leaders must embed wellbeing into the DNA of their schools. Reframing the Role of the School Leader Leading for wellbeing requires a shift in mindset. Traditionally, school leaders have been trained to focus on systems, strategy, and standards. While these remain essential, today's school leaders must also act as emotional architects and wellbeing advocates. This means understanding that leadership is not just about managing people—it's about caring for them. It requires attunement to the emotional climate of the school, responsiveness to the lived experiences of staff and students, and a commitment to cultivating a culture of compassion and psychological safety. Prioritizing Staff Wellbeing One of the most effective ways to support student wellbeing is to start with staff. Teachers and school staff have faced unprecedented stressors—from adapting to online
learning to navigating increasing behavioral and emotional needs among students. Burnout and attrition have become pressing concerns in many education systems. Leaders must ensure that staff wellbeing is not left to individual initiative or resilience. Instead, it should be supported through systemic actions such as: • • Workload management: Reviewing expectations and responsibilities to ensure staff are not overburdened. • Professional development: Providing training in emotional regulation, trauma-informed practice, and self-care. • Open communication: Creating safe spaces for feedback, dialogue, and emotional expression. • Recognition and support: Regularly acknowledging contributions and offering practical support, such as mental health resources and flexible working conditions where possible. When educators feel emotionally and professionally supported, their capacity to support students increases exponentially.
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Designing Student-Centered Wellbeing Frameworks For students, wellbeing must be more than a lesson—it must be a lived experience. School leaders can foster this by creating frameworks that integrate wellbeing into everyday practice. Key elements may include: •
•
•
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Social-emotional learning (SEL): Embedding SEL into the curriculum so that students develop self-awareness, empathy, and coping skills. Safe and inclusive environments: Addressing bullying, discrimination, and exclusion through clear policies and a strong sense of community. Access to mental health support: Ensuring timely access to school counselors, psychologists, and external services. Student voice and agency: Involving students in decisions that affect their lives, fostering a sense of autonomy and belonging.
Wellbeing initiatives must also be responsive to diversity. Students' experiences are shaped by their cultural, economic, and social contexts. Effective leaders consider these dimensions and tailor their approaches to ensure equity and inclusivity. Building a Culture of Collective Care Sustainable wellbeing leadership is not the job of a single individual—it's a collective responsibility. School leaders can foster a culture of collective care by: •
•
•
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Modeling healthy behaviors: Demonstrating balance, boundarysetting, and openness about mental health. Empowering middle leaders: Equipping department heads and team leaders to support the wellbeing of their teams. Engaging families and
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communities: Partnering with caregivers and local organizations to reinforce wellbeing strategies beyond the school walls. Embedding wellbeing into strategy: Making wellbeing a core objective in the school's improvement plan, with measurable goals and regular reflection.
In doing so, leaders create a ripple effect—shifting the whole culture of the school toward one that values people as much as performance. Challenges and Courage Leading for wellbeing is not without its challenges. It may require rethinking entrenched routines, reallocating resources, or pushing back against narrow definitions of success. Leaders may face resistance from those who still view wellbeing as a “soft” or peripheral concern. But leadership is ultimately about courage—courage to prioritize what matters, to challenge harmful norms, and to build systems that truly serve. The well-being of students and educators is not a distraction from the mission of education—it is central to it. Conclusion The well-being of our school communities is no longer a side issue. It is the foundation on which effective teaching and learning are built. As we move forward in an increasingly complex world, the leaders who will make the most lasting impact are those who lead with empathy, who prioritize human connection, and who recognize that flourishing students begin with flourishing schools.
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Russell Cullingworth
Transforming Professional Development Through Innovative StoryStyle™ Audio Learning
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efore Covid, the professional development industry was heavily focused on traditional learning methods, including in-person workshops and video-based courses. Despite the explosion of online learning tools and options, many still fall short in providing engagement, affordability, quality, convenience and flexibility required by busy professionals. This has created a growing demand for more effective and accessible learning solutions, highlighting the need to rethink how educational content is designed, delivered, and experienced in today's fast-paced world. ProDio Audio Learning is an industry innovator that is actively addressing this demand. ProDio is reshaping the professional development experience by integrating storytelling, acted scenarios, and audio media into a unique format. Their innovative approach, known as StoryStyle™, combines multiple forms of media to stimulate the imagination and enhance the learning process. This method not only offers a more engaging and flexible mobile learning alternative to traditional learning but also helps learners better retain and apply new information. With a focus on delivering high-quality, effective courses, ProDio has carved out a distinct place in the professional development sector. Russell Cullingworth, the CoFounder and CEO of ProDio, is one
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of the industry leaders driving this transformation. His vision for more accessible and engaging professional learning solutions stems from his own frustrations with the limitations of traditional video-based online courses. His commitment to delivering highquality audio learning solutions has led to the development of ProDio's unique approach, which continues to shape the future of professional education. His innovative mindset and dedication to improving the learning experience for busy professionals have been instrumental in the company's growth and success. Immersive Learning Through Engaging Audio Experiences ProDio's StoryStyle™ audio learning incorporates nine forms of media, including narration, acted scenarios, stories, analogies, interviews, and other media experiences. These elements are designed to stimulate the imagination and help learners clearly visualize the successful application of their learning. This approach aids in making abstract or intricate concepts more relatable and memorable. As listeners engage with the content, their brains create mental images, much like watching a movie in their minds. By eliminating distracting visual data, learners create their own imagery, and become co-creators of the content, actively using their imagination to bring characters,
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environment and details to life. That's how ProDio guarantees a unique experience for each learner, and that's why learners love and remember their learning. This deep engagement activates critical areas of the brain that enhance longterm memory retention and comprehension. Research shows that exercising the brain's imaginative capacity also nurtures creativity and critical thinking. Moreover, learning involves more than just facts and figures; it also requires emotional engagement. StoryStyle™ learning not only teaches concepts but immerses learners in characters and real-life situations, sparking empathy and emotional intelligence. The emotional connection to the story improves memory retention and increases the likelihood of applying learned concepts in reallife situations. In addition, StoryStyle™ audio learning is faster and less expensive to produce and update, and it is also the only truly mobile way to learn. Revolutionizing Professional Development with Audio Learning Russell is the CEO of ProDio Audio Learning Inc. Along with his wife and co-founder Christine Cullingworth, who serves as Head of Production, they established ProDio with the goal of making professional development more engaging, flexible, and accessible. The company utilizes storytelling, acted scenarios, interviews, and audio media to enhance the learning experience. The name ProDio is a blend of "professional development" and "audio," and it also derives from the Latin word meaning "advance" or "move forward," aligning perfectly with the concept of
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progressive learning. The idea for ProDio originated in 2016 when Russell owned a company focused on teaching Emotional Intelligence through in-person workshops. Seeking to increase leads, he enrolled in an online marketing course. However, he soon became frustrated with the experience, finding it monotonous and uninspiring. He was stuck at his computer during the summer, unable to work outside due to poor screen visibility. At the time, Russell was considering creating online courses on Emotional Intelligence for his own business but was dissatisfied with the typical online video-based learning approach. One evening, while Russell and Christine were preparing dinner, Russell shared his thoughts: "You know, most of this course I could just listen to. I don't need to sit here staring at this guy talking to me, showing boring slides. What if we could just make audio courses so people could listen while they're in the car, on the train, or even while working out? I pictured the millions of professionals sitting in traffic, tired of listening to the radio and not gaining much from podcasts." This sparked the realization that learning need not be confined to a screen—it could be integrated into people's lives more seamlessly. That moment marked the inception of ProDio. The company saw strong early growth, forging partnerships with numerous professional associations that offered ProDio's courses to their members for Continuing Professional Development (CPD) or Continuing Professional Education (CPE). These partnerships helped fuel ProDio's expansion. However, in 2021, the company began feeling the effects of the COVID-19 pandemic on the learning industry. Between 2021 and 2023, many associations transitioned their in-
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person programs to online formats, directly competing with ProDio's offerings, and some cancelled their agreements. Acquiring new clients became increasingly difficult, and the company faced financial strain. Despite these challenges, ProDio persevered by cutting expenses and avoiding financial risks.
further bolstered the company's credibility. Effective and Engaging Audio Learning Strategies ProDio's strategies for engagement and satisfaction are straightforward, costeffective, and faster to produce in audio format than in video. The company transforms traditional lecture-style scripts from clients into StoryStyle™ content.
In 2024, ProDio began exploring the science behind listening and imagination, uncovering the significant benefits these practices offer for learning and brain health. Building Credibility in Professional Learning After seven years, ProDio continues to address a significant challenge: convincing the adult learning community of the value and effectiveness of the importance and validity of listening and imagination in professional development. The traditional education model, which focuses on "sitting still and watching the teacher," has persisted into adult and professional learning, both inperson and online. During COVID-19, the learning population began to recognize that learning can occur even while engaging in other tasks, such as attending sessions with cameras off, driving, or doing household chores. Russell calls this "the age of distracted learning.” ProDio's success in building trust and credibility includes an agreement with LinkedIn Learning to host five of its courses, which now have over 60,000 learners. Additionally, ProDio has strengthened its partnerships with professional associations through revenue-sharing relationships. The creation of a free ethics course in collaboration with the International Federation of Accountants, the global governing body for accountants,
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This learning is not only flexible, truly mobile, and aligned with desired learning outcomes, but it also offers developmental benefits for the learner's brain.
The approach incorporates excellent storytelling and acted scenarios, with scripts that are well-written and performed by professional voice actors. The content is produced with attention to detail, using sound design, music, and sound effects. Russell personally oversees the scripting and content, while Christine manages the voice actors, audio production, and sound design. ProDio focuses on creating engaging, varied, and enjoyable content. This includes short-form interviews with global experts, street interviews, and media clips that reflect real-world learning outcomes and current news or social media topics. To support learning, ProDio provides high-quality handouts, including written course transcripts, key points, templates, worksheets, and downloadable PowerPoint slides. The courses are structured for microlearning, with bite-sized modules of 10-15 minutes in length. These modules autoplay, allowing learners to continue listening while driving or exercising and easily resume or pause the content at any time. Ensuring Compliance with CPD/CPE Accreditation Standards Meeting CPD/CPE accreditation standards primarily involves having clearly defined learning outcomes and
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ensuring these are presented, repeated, and tested throughout the learning materials. ProDio has successfully met the strictest accreditation standards in Canada, the USA, the UK, and South Africa. In the USA, ProDio was previously accredited by the NASBA Registry of CPE Providers for CPAs, one of the toughest standards to achieve. However, the company decided not to maintain this accreditation due to associated costs. ProDio follows a clearly defined process to ensure that learning outcomes are consistently represented in the content, stories, scenarios, and interviews, and are repeated multiple times. Additionally, there is a structured approach to link learning outcomes to quiz questions and handout packages. Each course also includes an optional user evaluation that meets the requirements set by accreditation bodies. The Benefits of Truly Mobile Learning through Audio Courses Professionals appreciate the convenience of what is referred to as #trulymobile learning. Listening to audio is the only truly mobile way to learn, as it allows individuals to engage with content while remaining hands-free and without needing to look at a screen. Unlike visual-based learning, where safety can be compromised when walking across a room, StoryStyle™ audio provides the flexibility to listen even with a locked phone, whether it's in a purse or pocket. User feedback highlights the value of this approach. One participant stated, "This was honestly the best PD course I've taken with CPA. The format was excellent – it was so nice to be able to listen to the course while cooking dinner or driving in the car, and the app made it all seamless. Also, the presenters were fantastic – kept it really interesting, and I really enjoyed the content.” Another user shared, "This may well have been the best course of any kind that I have taken because: 1) Everything flowed: click on Chap 1, module 1, and when I
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completed it, the module was checked and moved onto the next. 2) The time the information on the paper material was displayed on the material. 3) There were takeaways, quotes, wisdom points, and other people involved. Thank you very much.” A further comment read, "I was shocked by how much new information I got out of the time. It was very educative and well thought out with properly laid out references. Such a wonderful course!” Another participant noted, "Course material was interesting and informative. I would like to hear even more real-life scenarios because they help to reinforce concepts. This course will help me and my organization.” Lastly, a user remarked, "This is a great course. It covers a broad variety of topics, all relevant to current business environments. It also has many real-world examples and scenarios and provides terrific guidance on how to approach these situations. To top it off, there are interviews with individuals in business – I found these particularly insightful. Thank you for putting this course/material together so well.” Gaining a Competitive Edge with Engaging Learning Solutions Maintaining a competitive edge in the learning market is difficult, especially as large companies continue to capture large portions of the market. ProDio's competitive advantage lies in two key areas: 1) Focusing on a niche of clients who require effective, high-quality learning for their busy professionals, and 2) leveraging seven years of experience in transforming typically dull content, such as compliance, ethics, and safety, into engaging and memorable learning. This learning is not only flexible, truly
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mobile, and aligned with desired learning outcomes, but it also offers developmental benefits for the learner's brain. ProDio is the only company that can make this claim with its StoryStyle™ audio learning. Partnering with Experts for Accurate Content The team at ProDio does not claim expertise in every topic required by clients. Instead, they collaborate with subject matter experts to assist with storytelling and to ensure that the stories, scenarios, and analogies used are accurate and reflective of the target audience's experiences or potential future needs and situations. ProDio often involves multiple experts in each course to provide a wide range of opinions and perspectives. Prioritizing Effective and Simple Learning Solutions ProDio's approach is driven by the specific needs and requests of its clients, with a primary focus on creating custom learning and onboarding content for companies and professional associations. The company prioritizes delivering an effective learning experience for the learner. ProDio has observed that much money is often spent on technology features and gamification, which professionals typically find distracting. Instead of relying on badges or stars to motivate course completion, the focus remains on providing engaging, relevant, and high-quality content. While there are plans to integrate new technologies, these will be introduced gradually and with careful consideration, as such features often lead to additional problems and frustrations for learners. The goal is to maintain simplicity in the learning experience.
Overcoming Industry Challenges and Defining a Unique Approach Russell's first piece of advice is lighthearted but carries weight: "Don't even think about competing with ProDio." While joking, he acknowledges that the company has been in the industry for nearly eight years, making it difficult for others to catch up. He also points out that the learning industry is generally resistant to change. The current trend in the industry is the use of AI avatar teachers, which simply deliver the traditional "sit and watch the teacher" model through an avatar. Russell finds this approach regressive and believes that the industry is investing heavily in it, with many entrepreneurs profiting from the trend. Lastly, Russell advises innovators to understand the true meaning of an "out-of-the-box" idea. He learned this lesson when attempting to connect with clients, as they often did not have a category for StoryStyle™ audio learning. ProDio has been categorized under "online learning," "podcasts," and even "audio webinars" (recorded live webinars). Russell compares this to taking a Michelin-star meal and classifying it as "restaurant food." This misclassification made it difficult to clearly define ProDio's branding and value proposition, and he notes that establishing a new category in the industry requires significant effort. ProDio provides detailed information about StoryStyle™ learning on their webpage, which includes sound samples. Additionally, research articles related to imaginative learning.
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