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Corporate Video
Corporat e and promot ional videos provide an immersive port folio of your business. There is no bet t er way t o get your unique product s and services across t han a corporat e video. Zebra Product ions creat ive t eam are cont inually on t he lookout for t he lat est t rending videos and viewer’s t rends t hat
allow us t o help you make an effect ive and capt ivat ing video. Our crews all have broadcast t elevision experience and work ext ensively wit h professionals in business and all levels of Government .Check out our video samples and t railers of TV Shows we have direct ed and produced.
The t erm ‘corporat e videos’ emerged at a t ime when nearly all video product ion was solely for t ransmission and broadcast by t elevision net works. Forward t hinking businesses and corporat ions saw t he benefit of using video t echnology t o help market t heir own goods and services, and t o communicat e wit h t heir workforce, shareholders and cust omers. Today corporat e videos have never been more import ant or necessary as more and more business is conduct ed online, and t he websit e of a business, company or individual becomes even more significant t han a ‘bricks and mort ar’ shopfront or showroom. The exact same processes, creat ivit y, equipment and skilled professionals are required t o make a corporat e video or a Logie winning TV programme. Typically a corporat e video requires t he input of script writ ers, direct rs, producers, graphic art ist s, camera operat ors, act ors (or ot her on camera ‘t alent ’), voice announcers, hair and make up professionals, locat ion services, cat ering, wardrobe, sound recordist s, audio engineers, animat ors and edit ors. A corporat e video is t ypically 3-5 minut es in durat ion, and creat ed for a company t o promot e and showcase t heir services, t heir st aff, t heir locat ions and t heir product s. Corporat e Videos creat ed t o assist in t he Sales and Market ing areas can be used t o help grow your business by being available online 24 hours a day around t he world. Many businesses see such great value and import ance in t heir corporat e videos hat t hey have an ongoing program of covering all t he different product lines in t heir invent ory. Ot hers creat e a special video for each service t he business provides. A common model is t hat of t he ‘Video Newslet t er’, where a business uses t he medium of Video t o communicat e regularly t o t heir market , or int ernally t o t heir st aff. As ment ioned above, a corporat e Video requires t he same product ion component s as t elevision programming, and happily most viewers easily sit back, relax, fully engage wit h int erest , and follow t he present at ion as t hey would t heir favourit e TV shows, providing of course t hat t he Video has been craft ed wit h t he same expert ise, t hought , care and planning as a TV show. Please feel free t o discuss your upcoming Corporat e Video ideas and needs wit h no obligat ion wit h a member of our t eam at At lant is Digit al. You can cont act us by t elephone, email, or by using t he Cont act form under t he ‘Cont act ’ t ab.
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