Introduction to Digital Marketing Digital marketing refers to the use of digital channels, platforms, and technologies to promote products, services, or brands to consumers.
Why Digital Marketing? Cost-effective Real-time results Global reach Enhanced targeting and personalization
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Essential Elements of Online Advertising
Optimizing content to rank higher on search engines.
Paid ads on platforms like Google, Facebook, Instagram.
Promoting on platforms like Facebook, Instagram, Twitter, LinkedIn
Personalized campaigns through emails.
Creating valuable content (blogs, videos, infographics) to attract customers.
Promoting products through a network of affiliates who earn commissions.
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Why Choose Digital Marketing as a Career? High Demand: Growing need for digital marketers across industries. Diverse Opportunities: Roles like SEO Specialist, Content Creator, Social Media Manager, and more. Creativity & Analytics: Mix of creative strategies and datadriven decisions. Flexible Work Environment: Many opportunities for remote work and freelancing.
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Modules Covered in a Digital Marketing Course in Thane SEO
PPC
Keyword research On-page and off-page optimization
Email Marketing
Google Ads & Facebook Ads Campaign setup & optimization
Social Media Marketing Strategy for Facebook, Instagram, LinkedIn Managing social media campaigns
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Email campaign creation Best practices and tools (e.g., Mailchimp)
Certifications Offered Google Analytics CerGoogle Analytics Certification Google Ads Certification Facebook Blueprint Certification HubSpot Content Marketing Certification
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Career Opportunities Post-Training SEO Analyst Social Media Manager Digital Marketing Specialist PPC Specialist Content Marketer Affiliate Manager
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How Skillfloor Prepares You for the Job Market Live Projects & Practical Learning Resume Building & Portfolio Development Mock Interviews and Career Guidance Placement Assistance
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THANK YOU
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Digital Marketing Training in Thane - Skillfloor
Digital Marketing Training in Thane
skillfloor.com
Introduction to Digital Marketing Digital marketing refers to the use of digital channels, platf...