2 of the Biggest Trends in Digital Marketing You Should Be Aware Of

2 of the Biggest Trends In Digital Marketing You Should Be Aware Of If you are thinking that Digital Marketing Canberra is getting too advanced, you haven't yet seen other cities and countries that are doing a phenomenal job of making the most of this technological advancement. There are 2 biggest trends that are currently changing the digital marketing scenario all over. Let us have a look at them:

Online Video Is Going To Become Even Bigger According to experts, online video is going to take over the popularity of TV screens and other multimedia channels that we use to connect with our audience. TV screens are huge but online video is going to become even bigger. By the year 2020 ends, the online viewing time on an average around the world is going to reach over 84 minutes. This comprises pure and uninterrupted messages that are intended to entertain and inform your consumers. Therefore, hire a digital marketing Canberra professional that is able to create interactive videos and interesting content to constantly keep your consumers engaged. Remember to foray into videoblogs, interviews and discussions to make the most of this trend.

Online Voice Services Are Expected To Boom According to an independent study, by the end of 2020, sales of smart speakers and Bluetooth enabled home assistants will have grown by over 50%. The market is already crossing the $2.7 bn

mark. It is important to associate with a digital agency in Canberra that understands the critical changes digital marketing is going through because of online voice services. Your content will have to be optimized to the voice searches that your consumers will be conducting more frequently in the coming months. Embrace these digital marketing trends before your competitors do!